At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 47.000 pioneers around the globe. Our teams at Henkel Consumer Brands continuously drive the evolution in dynamic categories: Laundry & Home Care and Hair. With our trusted brands, including Persil and Schwarzkopf, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth.Dare to make an impact?YOUR ROLE Lead development, execution and
deployment of complex technical workstreams, with very strong project
management skills & collaboration capabilities Strong understanding of
MarTech, with solid expertise in using complex MarTech systems (expert
level)Responsible for orchestrating
complex and technical workstream across cross functional teams, on key
topics related to media performance improvement Have a solid understanding of
business challenges and have a demonstrated ability to turn business
issues into technical solutions Enable user audiences and
business owners to run more effective and efficient operations along key
marketing objectives/media processesIdentify and accelerate most
relevant digital platform and MarTech use casesDrive the development and
implementation of new, digital business models as well as concrete
roadmaps and business casesBuild capabilities on digital
platforms and MarTech of key user audiences/ business owners and run
upskilling sessions Drive tool utilization and
continuously improve usabilityProvide strategic advice on
topics relating to the marketing transformation processYOUR SKILLSBachelor's or Master's degree in Business Administration or similar fieldMinimum 5 years of
professional experience in the digital environment, especially in the
development of (digital) strategies and concepts for business models and
the digitalization of customer-facing areasYou have an understanding of
brand strategy and customer experienceYou have an extended technical
understanding and proven experience and success in the fields of data
driven marketing, digital marketing or eCommerceYou have a background in
assessing digital capabilities of companies, defining digital business
models and creating digital transformation roadmaps and business casesIdeally, you have experience
from a digital agency/consultancy and expertise in one or more of the
following industries: Retail, consumer goods, manufacturing industryFluent English language skillsAt Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.