What You’ll Do
* Management, optimization and expansion of the portfolio through new products, brands and assortment areas with a focus on one up to multiple international markets.
* Optimization of marketability by steering the success factors of the product range.
* Definition of target commercials such as purchase prices.
* Strong focus on data-driven analysis and derivation of profitable measures.
* Continuous market, competitor and potential analysis.
* Ensuring optimal placement of products on our digital sales channels, taking the elemental success factors of ecommerce into account.
* Definition and implementation of growth-promoting measures such as cross-selling, search optimization, advertising campaigns in close collaboration with marketing.
* Product range management along the product life cycle using suitable KPIs.
* Defining of product data and content requirements for optimal marketing in eCommerce.
* Close cooperation with cross-functional stakeholders such as Purchasing, Marketing, Business Intelligence, Logistics, Product.
* Ensuring a competitive price position in supportive cooperation with the pricing team.
What you bring
* Commercial or technical apprenticeship or degree with expertise in the automotive sector.
* Native or min. advanced language skills in Italian.
* Professional experience in category management, product management or comparable activities in ecommerce / digital commerce.
* Proven record and enthusiasm in analytical, data-based work.
* Solid understanding of performance marketing, SEA and SEO.
* Ability to work cross-functionally in an international digital business environment.
* Confident handling of big data in BI tools (e.g. PowerBI, Looker, Tableau), spreadsheets and ideally data bases (e.g. Snowflake).
Nice to have
* Business or technical degree is a plus.
* Experience with BI tools such as Power BI, Looker, Tableau
* Experience with tools such as Helium 10, Amalyze
About us
ATP Autoteile GmbH is one of the leading European e-commerce platforms for the automotive aftermarket, specialising in the sale of automotive spare and wear parts as well as automotive accessories. With around 350 colleagues at four locations (Kirchenthumbach, Pressath, Munich & Cologne), we are constantly developing our product range, offers and innovations for our customers.
Our company has evolved from an owner-managed family business to a wholly owned German subsidiary of the Swiss Automotive Group in international automotive e-commerce.
As an ATP Crew Member, you can benefit from numerous advantages and a job in an industry with a secure future.
What we offer you:
* Exciting tasks and projects in a dynamic working environment
* Benefits such as JobRad and employee vouchers
* Individual development and training opportunities
* Flat hierarchies with a "you" culture
* Workplaces with modern equipment
For our office staff:
* Flexible 39-hour week in a flexitime model
* Up to 60% mobile working
For our logistics employees:
* 39-hour week & paid overtime
* Saturday bonus
* Supplements for work on Sundays, public holidays and at night