About the Job
Join us in reshaping the future of golf! With a team of over 85 passionate people, we're dedicated to our mission in revolutionizing the golf industry one swing at a time. Our international Marketing team, based in Munich, is seeking a motivated (Senior) Performance Marketing Manager (m/f/x) to step in during a parental leave period for a limited term of 16 months. Step into this role and leave your mark on our mission to revolutionize the golf industry. Ready to embrace your Vice?
Your Fairway
* Performance Monitoring & Reporting: Continuously track campaign success using dashboards and data analysis, identifying key insights to drive performance improvements.
* Campaign Optimization & Insights: Analyze campaign performance to uncover new opportunities and inefficiencies, sharing insights across departments and conducting research for future initiatives.
* Budget Allocation: Strategically distribute budgets across channels to maximize efficiency based on performance data.
* Partner & Campaign Management: Oversee day-to-day operations of performance marketing campaigns, including planning, execution, and optimization to achieve business objectives.
* Strategic Planning: Collaborate with the marketing team and other departments to develop and align campaign strategies.
* Creative Development: Work closely with design and influencer marketing teams to source and brief creative assets for paid media campaigns.
* Testing & Experimentation: Develop structured testing plans for new opportunities, setting clear, measurable goals for evaluation.
* New Marketing Opportunities: Research, evaluate, and prioritize potential marketing channels and strategies.
Your Scorecard
* Proven professional experience in paid digital marketing.
* In-depth knowledge of key performance marketing tools including Meta Ads Manager, Google Ads, and Google Analytics.
* Minimum one year experience managing customer acquisition campaigns on a major platform such as Google or Meta.
* Experience managing campaigns on TikTok and X preferred.
* Curiosity and willingness to try new things and never settle for the status quo.
* Expert in Microsoft Office, Google Drive, and basic knowledge of relevant performance marketing tools.
* An analytical mindset – you understand that testing every assumption is vital to success, but measuring correctly and interpreting the results is just as important.
* Excellent communication skills in English. German is a plus.
Our Clubhouse
* We embrace diversity and innovation – our motley team comes from all backgrounds and perspectives, united by fresh and bold ideas.
* Taking ownership from day one – our ambitious vision relies on every individual stepping up to bring Vice Golf to the next level.
* Make your work hours fit your life – flexible work arrangements and remote work options cater to your work-life balance.
* Grow with us – we place great emphasis on your personal development, where you benefit from not only regular performance feedback but also an annual training budget.
* Escape the routine – within the EU, you’re free to choose your workspace for two weeks a year.
* Stay active – we’re invested in your well-being, subsidizing EGYM Wellpass so you can train for only 30 € a month.
* Enjoy! – get a delicious lunch with Wolt every week for free, our way of helping you save while savoring.
* Secure your (far) future – while retirement might seem distant to you, we’ve got you covered with options to enroll in our corporate pension plan.
* Work hard play hard – work on your golf skills and refine your swing on the state-of-the-art golf simulator and putting green in our office.
* Enjoy the open bar – have some Afterwork drinks on our rooftop while enjoying the view of the Alps.
About us
Welcome to Vice Golf, where innovation meets performance in the world of golf. From top-tier golf balls to cutting-edge clubs, apparel, and accessories, we offer a comprehensive lineup of products tailored to golfers of all levels, from enthusiasts to professionals. Established in 2012, Vice Golf has rapidly established itself in markets all around the world, captivating people with our high-quality offerings.