Main Responsibilities: Actively promote, drive and support the implementation of international Omnichannel campaigns embedding digital activation across the entire product portfolio, leveraging Global Digital capabilities while considering country-specific requirements Track the effectiveness of campaigns, events and material - leveraging among others the existing CRM system - by defining and tracking specific KPIs and making data-driven decisions to improve the overall success Animate and develop Omnichannel Customer Engagement workshops & community Provide expertise and guidance on Omnichannel & Digital Marketing best practices Ensure maintenance and development of existing Omnichannel stack (respecting quality, time and budget constraints) Drive the development of Digital solutions and their integration to the existing ecosystem (CRM, CMS, u2026) and support internal and external promotional activity Support and train end-users on the implementation of Digital capabilities Be responsible for Compliance and Data-Privacy within the assigned scope Foster a cross-functional collaboration among different departments and teams including Marketing, Communication, IT, Legal as well as the Regional and Local organizations What we expect: University degree in business administration, economics, (digital) marketing, e-commerce, or a related discipline Profpund marketing and/or sales experience, preferably in the healthcare or medtech industry Experience with Activation campaigns, digital campaigns (web, email, Social Media, u2026), integrated digital stack (CRM, CMS u2026), analytics Strong and effective communicator across functions and job levels IT affinity and know-how (cloud, mobile/web, digital health) Customer- and quality-centric workstyle Proven (agile) project management skills Proven (agile) project management skills