Main Responsibilities: - Actively promote, drive and support the implementation of international Omnichannel campaigns embedding digital activation across the entire product portfolio, leveraging Global Digital capabilities while considering country-specific requirements - Track the effectiveness of campaigns, events and material - leveraging among others the existing CRM system - by defining and tracking specific KPIs and making data-driven decisions to improve the overall success - Animate and develop Omnichannel Customer Engagement workshops & community - Provide expertise and guidance on Omnichannel & Digital Marketing best practices - Ensure maintenance and development of existing Omnichannel stack (respecting quality, time and budget constraints) - Drive the development of Digital solutions and their integration to the existing ecosystem (CRM, CMS, ) and support internal and external promotional activity - Support and train end-users on the implementation of Digital capabilities - Be responsible for Compliance and Data-Privacy within the assigned scope - Foster a cross-functional collaboration among different departments and teams including Marketing, Communication, IT, Legal as well as the Regional and Local organizations What we expect: - University degree in business administration, economics, (digital) marketing, e-commerce, or a related discipline - Profpund marketing and/or sales experience, preferably in the healthcare or medtech industry - Experience with Activation campaigns, digital campaigns (web, email, Social Media, ), integrated digital stack (CRM, CMS ), analytics - Strong and effective communicator across functions and job levels - IT affinity and know-how (cloud, mobile/web, digital health) - Customer- and quality-centric workstyle - Proven (agile) project management skills - Proven (agile) project management skills