Marketing Activation Manager Digital DACH (d/f/m) Essity is a leading global hygiene and healthcare company. We are committed to improving the quality of life through high-quality hygiene and healthcare solutions. We sell our products and solutions in around 150 countries under many strong brands, including the global market leaders TENA and Tork, as well as well- known brands such as Jobst, Leukoplast, Libero, Libresse, Lotus, Nosotras, Saba, Tempo, Vinda and Zewa. For our marketing department we are looking f or a Digital Activation Manager DACH i n th e a re a TENA to sup port ou r te am a s soo n a s pos sible, limited for 2 years either in Hamburg or Mannheim. Your Role You lead local B2C B2B digital TENA activation campaigns for the DACH markets You are responsible for the always on social media approach, page management and digital infrastructure like landingpages website You lead the local TENA B2C loyalty email program for DE and AT, in close cooperation with your colleagues in BENE You lead the planning and execution of also non digital brand communication as print/pr You are responsible for the overall TENA DACH digital budget and performance You work closely with the TENA Brand and Activation Managers in DACH to improve a full digital funnel approach, l everaging other global and local teams for necessary input You partner with our global department on local market SEO / SEA strategy and execution You Identify Yourself With Even if not all of the following points apply to you, we would be happy to get to know you and talk about the possibility of working with you Ability to develop innovative marketing approaches and enthusiastically capture the attention of the B2C/ B2B target audience (for example CGR's, pharmacies etc ) Effective verbal and written communication with internal teams and external partners Advanced knowledge of digital and offline communication in B2C/ B2B contexts Experience in social media and campaign management Strong collaboration and influencing skills as well as analytical and conceptual skills Fluent in written and spoken German and English Our Benefits for You The benefits listed refer to the primary location. If you want to start at another location, these may vary. This also applies to a non- tariff position. Compensation & Benefits Compensation according to the chemical tariff, yearly special payment, holiday allowance and bonus, pension schemes, anniversary bonus, child allowance, Corporate Benefits & other employee benefits Work-Life-Balance Hybrid working model, flexible working hours, overtime compensation, 37,5h week, 30 days of vacation, future amount (can be used as 5 days of vacation, Lease-a- bike or payout), lifetime working time account Learning & Development Structured onboarding, training opportunities such as digital learning platform, coaching & mentoring as possible part of individual development plan, participation in professional conferences and fairs Health & Well-being Discounted fitness membership, health and well-being month, Walk-and-Talk Meetings, nilo.health & mindfulness courses, "PME Familienservice ", employee surveys Team & Collaboration People culture, communities & networks, co-working spaces, leadership guidelines, canteen Mobility Public transport allowance, bicycle parking, free car parking, e-charging stations This is Us At Essity our Beliefs & Behaviours (Care, Collaboration, Courage and Commitment ) is the foundation for our inclusive culture and as such something we are living on an everyday basis. With a purpose of Breaking Barriers to Well- being diversity, equity & inclusion is established in our core. We are committed against discrimination on the basis of color, ethnicity, migration history, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, caregiving responsibilities, disability, chronic illness, gender identity, gender expression, genetic information and other. We explicitly welcome applications from people who are structurally, institutionally, intersectionally discriminated. Essity-DE Application End Date: Job Requisition ID: Essity250797