Senior Performance Marketing Manager - PPC (m/f/x)
1. Full-time
Company Description
Scalable Capital is a leading digital investment platform in Europe. The company empowers everyone to shape their financial future. Scalable Broker makes it easy and affordable for clients to invest professionally in stocks, ETFs and other exchange-traded products and set up savings plans. Scalable Wealth, the digital wealth management service, offers clients professional investment in ETF portfolios and is also adopted as a white-label solution by renowned B2B partners. With the European Investor Exchange (EIX) Scalable Capital offers a stock exchange for retail investors in Europe. Over 27 billion euro is held on the platform by more than one million clients. Scalable Capital was founded in 2014 and employs more than 500 people at its offices in Munich, Berlin, Vienna, and London. Together with the founding and management team around Erik Podzuweit and Florian Prucker, they are working on a new generation of financial services.
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Our Company Values guide us every day in how we work and collaborate. To learn more about them, you can find our values (English).
Job Description
2. You will be responsible for the strategy, expansion and budget of all PCC channels ( Google Ads, Bing Ads, Apple Search Ads etc)
3. You will partner closely with the BI and Product team to ensure the maintenance and optimisation of a best in class tracking and attribution setup across all PPC channels
4. You will play a key role in driving and coordinating the creative production process across PPC channels based on campaigns data and insights
5. You will establish an acquisition marketing testing roadmap aimed at continuously increasing campaigns efficiency
6. You will oversee and nurture key strategic marketing partner relationships (ie. Google, Microsoft, Apple)
7. You will report to key stakeholders the progress of ongoing performance marketing activities, while proactively identifying future growth opportunities
8. You will work cross teams with Analytics, Engineering, Legal and other marketing functions to shape our PPC user acquisition strategy holistically
Qualifications
9. You bring several years of experience in digital marketing and customer acquisition in a direct-to-consumer and/or app-based business
10. You have an exceptional knowledge of the digital marketing ecosystem with a strong focus on PPC channels (Google, Bing, ASA, Programmatic, etc.)
11. You have a strong expertise in setting up, managing, optimising advanced web/mobile tracking solutions and analytics platforms ( Adjust, Google Analytics, GTM etc)
12. You bring a highly analytical and structured thinking with love for numbers and problem-solving, strong ability to think creatively and out of the box
13. You are an excellent communicator, including outstanding ability to translate data insights into action, and sharing with broader audiences
14. You have a proven ability to effectively manage 6 digits marketing budgets
15. You bring a strong growth mindset, used to lead by example
16. You are fluent in English, additional languages are considered a plus
Additional Information
17. Be part of one of the fastest-growing and most visible Fintech startups in Europe, creating innovative services that have a substantial impact on the lives of our customers
18. Work with an international, diverse, inclusive, and ever-growing team that loves creating the best products for our clients
19. Enjoy an office in a great location in the middle of Munich or Prenzlauer Berg, a vibrant district surrounded by an exciting array of restaurants, cafés and convenient amenities
20. Be productive with the latest hardware and tools
21. Learn and grow by joining our in-house knowledge sharing sessions and spending your individual Education Budget
22. Learn and experience German culture first hand by joining our free German language classes
23. (International) relocation support
24. Flexible vacation policy and the opportunity to work from abroad
25. Benefit from an attractive compensation package and from the company pension scheme
26. Monthly contribution of 25% for the ‘Deutschland Jobticket’
27. Say goodbye to order commissions and say hello to your complimentary subscription of Scalable Capital's PRIME+ Broker
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