Job Description
As a Commercial Strategy Specialist within AVIV Group’s Go-to-Market Strategy Department, you will be responsible for driving growth in the resale real estate market segment for Immowelt & Immonet. Working closely with Sales, Product, and Marketing teams, you will play a key role in shaping and executing strategic initiatives to maximize market potential.
Your responsibilities
* Performance Monitoring: Track key performance indicators (KPIs) for your market segment, identifying areas for improvement and growth.
* Value Proposition Development: Enhance revenue opportunities by designing and optimizing value propositions.
* Go-to-Market Strategy: Define and implement market entry and expansion strategies, overseeing new offering launches.
* Cross-Functional Project Management: Lead the execution of strategic projects across multiple teams, including Sales, Product, Branding, Performance Marketing, and Pricing.
* Market & Trend Analysis: Monitor and analyze real estate and digital trends, developing benchmarking strategies to stay ahead of the competition.
* Brand & Marketing Initiatives: Collaborate with Brand, PR, and Performance Marketing teams to boost audience acquisition and retention.
* External Representation: Elevate segment visibility through PR initiatives and industry events.
* Internal Advocacy: Represent the market segment in strategic internal meetings, ensuring alignment with broader business goals.
Qualifications
* Education & Experience: A degree from a top-tier business school or university with 5+ years of experience in consulting or a strategic role in the tech sector.
* Analytical & Strategic Thinking: Strong analytical skills with a detail-oriented approach to problem-solving.
* Stakeholder Management: Proven ability to persuade and collaborate with key stakeholders.
* Autonomy & Communication: A self-starter with excellent communication and teamwork skills, capable of coordinating cross-functional efforts.
* Business Acumen: Strong negotiation skills with a results-driven mindset.
* Innovation & Creativity: A curious and creative thinker with a passion for the tech industry.
* Technical Skills: Proficiency in numerical analysis and Excel is essential.
* Language Proficiency: Fluent in both English and German.