Shape the Future of B2B SaaS Marketing
This is not just another marketing role—this is your opportunity to define and execute the 0→1 marketing strategy for a game-changing early-stage SaaS startup. With our Unified API, we are revolutionizing software integration for SaaS companies, eliminating the chaos of multiple integrations and enabling seamless connectivity.
As our Founding Marketer, you will play a key role in building our brand, scaling user acquisition, and driving adoption at an early stage. If you're an entrepreneurial marketing leader who thrives in fast-paced environments, this is your chance to make an outsized impact.
Why You?
You don’t just market—you build. You’re a strategic, hands-on, and data-driven marketing expert who:
✅ Thrives in early-stage startups and loves creating marketing from scratch.
✅ Knows how to balance creativity and performance marketing, ensuring that campaigns drive real growth.
✅ Understands B2B SaaS buyer journeys and can craft compelling messaging for different stakeholders (CTOs, CPOs, Heads of Product).
✅ Loves to experiment with new growth levers—from content and SEO to paid acquisition, and community-building.
✅ Has a passion for product-led growth and wants to turn users into advocates.
✅ Can own and scale the marketing function, from strategy to execution.
Tasks
What You’ll Do
Define and execute our 0→1 marketing strategy: Build a scalable, multi-channel approach to acquire and retain customers.
Own our brand narrative: Develop compelling messaging that resonates with our ICP (Ideal Customer Profile).
Drive user acquisition & activation: Implement and optimize marketing campaigns across paid, organic, and partnership channels.
Build a community of advocates: Foster engagement through content, thought leadership, and customer success stories.
Maximize product launches: Ensure every feature release is a marketing moment, driving adoption and engagement.
Experiment & iterate: Measure, analyze, and refine strategies using data-driven insights.
Requirements
What We’re Looking For
✅ 2+ years of experience in B2B SaaS marketing, preferably in an early-stage startup.
✅ Proven track record of successful marketing campaigns that drove user acquisition and revenue growth.
✅ T-shaped marketer: Deep expertise in one area (e.g., performance marketing, content, SEO) with a broad understanding of others.
✅ Technical marketing acumen: Experience with APIs, integrations, or developer-focused products is a plus.
✅ Creative mindset: You can turn complex technical topics into compelling narratives and engaging campaigns.
✅ Growth-driven: You move fast, iterate quickly, and have a strong bias toward execution.
✅ Fluent in English & German (8/10+ level).
Benefits
What’s in It for You?
Competitive Compensation: Attractive base salary + performance-based incentives.
Equity Participation (VSOP): Own a piece of the company’s future success.
Learning & Development Budget: €2,000 per year for personal and professional growth.
Choose your Tech: Pick the Laptop and equitment that fit your work style best.
30 Days Paid Vacation: Enjoy a great work-life balance.
Hybrid Work Model: 3 days per week in the Düsseldorf office + free parking.
Entrepreneurial Environment: Work directly with the founders and shape the future of a high-growth SaaS company.
Regular Company Retreats: Join inspiring team offsites in top locations.
Join Us & Shape the Future of Software Integration
This is your chance to take full ownership, challenge yourself, and be part of something groundbreaking.
Interested? Apply now! Send your CV and a short note on why you’re the perfect fit.
To ensure you’ve carefully read this job posting, please answer this question in your application: What’s the boldest marketing campaign you’ve ever launched, and what were the results?
Maesn helps software companies grow faster by removing the complexity of building and managing integrations with ERP, accounting, and other business systems. Our mission is to enable software companies to focus on innovation and delivering value to your customers.
With our unified API, you can seamlessly connect your software to your customers' systems, reducing the time and resources spent on integrations. By streamlining this process, Maesn empowers you to scale efficiently while freeing your engineering team to work on core product improvements.
Our solution simplifies integrations, allowing software companies to launch more connections in less time and with less effort. This leads to better customer experiences, stronger product adoption, and increased customer retention.
By making integrations faster and easier, Maesn helps software companies become essential to their customers' workflows, driving long-term growth and loyalty.