Note: This role is specifically targeted at candidates residing in Berlin and requires a regular presence in the Berlin office.
About us
VEE COLLECTIVE is reinventing the concept of the everyday handbag by truly blending fashion, functionality, and sustainability. As the fastest-growing premium bag brand from Germany, we produce unique products with ambitious goals. Our 100% recycled, vegan, lightweight, and versatile bags are sold worldwide in luxury department stores, exclusive boutiques, concept stores, our own online shop, and at our flagship store in Berlin.
Our international, dedicated team shares a passion for our iconic bags, offering customers a unique product in the Everyday Handbag segment. We are committed to excellence and sustainability, striving to make a positive impact in the fashion industry. In order to prove our commitment and commit to further improve, we are proud to be B Corp certified.
Your tasks
E-Commerce Strategy:
* Develop and execute a comprehensive e-commerce strategy to drive online sales and profitability.
* Stay ahead of industry trends, implementing innovations for competitive advantage
* Optimize key KPIs like CVR, AOV, LTV through data-driven strategies.
* Regularly track and report e-commerce metrics to identify growth opportunities and drive optimization, interpret Shopify reports to inform strategy.
Shop Management & Optimization:
* Manage and optimize the Shopify+ shop for a seamless, user-friendly, and brand-consistent experience.
* Leverage Shopify+ features, including themes, apps, APIs, and reporting dashboards.
* Monitor website performance, addressing technical issues like load times and scalability.
* Apply technical SEO practices, including page structure, load times, meta-tags, and structured data.
* Integrate and optimize third-party tools like Global-e for cross-border commerce.
Content & Product Management:
* Coordinate product launches, ensuring timely technical and content setups.
* Oversee accurate product listings, descriptions, and inventory levels.
* Optimize the product catalog for external platforms (e.g., Google Shopping) to enhance visibility and alignment with search intent.
* Optimize automated campaigns (e.g., cart abandonment, upselling) for retention and sales.
Customer Journey & Usability:
* Conduct user behavior analyses to identify improvements in the customer journey.
* Ensure an intuitive product catalog and website navigation.
* Use tools like Hotjar or Google Analytics to analyze user behaviour and refine usability.
* Perform A/B testing on landing pages, product pages, and checkout processes.
Collaboration & Communication:
* Work with design, content, and marketing teams to ensure a premium, brand-consistent website.
* Collaborate with performance marketing teams and agencies to optimize campaigns and interpret PPC platform data (e.g., Google or Meta).
* Collaborate with developers to implement new features, resolve technical challenges, and ensure a scalable, future-proof e-commerce platform.
* Partner with logistics and operations teams for efficient inventory management and seamless order fulfillment.
* Manage Global-e collaboration to align on pricing, tax, shipping, and localization strategies.
* Ensure streamlined workflows using project management tools like Asana or Jira.
Your profile
* 2+ years of experience in e-commerce, with a preference for the fashion industry and a clear understanding of key processes and challenges in this sector.
* Strong knowledge of e-commerce platforms, especially Shopify+, including setup, management, and optimization.
* Skilled in using Google Analytics to track website performance, analyze user behavior, and make data-driven decisions.
* Ability to analyze data, identify risks, capitalize on opportunities, and familiarity with data analysis tools and methodologies relevant to e-commerce.
* Customer-centric mindset with a history of creative problem-solving.
* Understanding of digital brand and performance marketing strategies.
* Good eye for web design, with a focus on user experience.
* Proficient in SEO and SEM strategies, with experience in implementing strategies that increase online visibility and traffic.
* Strong organizational and project management skills.
* Capable of working at pace, adapting to change, while remaining structured and organized.
* Exceptional teamwork skills and comfortable working in a collaborative environment.
* Passion for fashion and being updated with industry trends, and willingness to continuously learn and adapt.
* Bachelor’s degree in Business, Marketing, IT, or related field (or equivalent experience).
* Fluent in English (German is a plus), with strong written and verbal communication skills.
* Based in Berlin with a presence in the Berlin office.
* Please send your CV along with references from previous employers and salary expectations and explain how your experience is suitable for this position.
Our offer
* An international environment in the heart of Berlin.
* A challenging role with responsibility and growth potential in a key position.
* Individual development opportunities with varied tasks and a steep learning curve.
* Openness to new ideas and an extremely positive and motivated working atmosphere.
* Comprehensive onboarding process and ongoing support from a mentor.
* Regular team-building activities and company events.
Apply now
We look forward to receiving your complete application documents by e-mail at careers@vee-collective.com
We are an employer that promotes equal opportunities and does not discriminate against applicants based on gender, nationality, ethnicity, social background, disability, religion, age, or sexual orientation.