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Internship in the Field of Marketing
Karlsruhe
Aktualität: 20.11.2024
Anzeigeninhalt:
20.11.2024, Bosch-Gruppe
Karlsruhe
Internship in the Field of Marketing
Aufgaben:
During your internship you will support the global Bosch Car Service Concept Management team in project operations and the implementation of strategic initiatives. You will build your skills through cross-disciplinary activities in marketing and communications, training, competence management, quality and category management. Collaborating with the global Bosch Car Service team and assisting in the planning, preparation and execution of global meetings and events will also be part of your tasks. Moreover, you will actively support the roll-out of our social media and digital marketing strategy, working closely with agencies and partners such as Google to develop new marketing campaigns and marketing infrastructure. To ensure that we achieve our ambitious goals, you will be involved in day-to-day operations and interact with colleagues around the world to follow up on various topics. Last but not least, you are responsible for tracking and analyzing KPI's of automotive workshops and help to develop Bosch Car Service's global offering.
Qualifikationen:
Education: studies in the field of Business Studies, Business Administration, Management, Marketing, Media, Communications or comparable, alternative education programs are also welcome Experience and Knowledge: advanced knowledge of MS Office (Excel, PowerPoint) and MS Power BI / Power Apps; experience through previous internships or similar required (advantage if in corporate companies); in automotive aftersales operations or automotive retail and in marketing and communications beneficial Personality and Working Practice: you excel at grasping complex issues quickly, organizing them in a timely manner; your communication skills enable you to convey information clearly and effectively Enthusiasm: passion for marketing and business, as well as motorized vehicles, car workshops and the automotive aftermarket Languages: fluent in English, German is beneficial