Our business reaches people worldwide. In over 190 countries, 3.4 billion of them use our products daily. With us, you shape popular brands that make people's everyday lives better. Our drive is to make sustainability an everyday reality, and we are convinced that a business focused on this leads to superior results. Our employees are at the center of this. With meaningful work that fits their lives, we contribute to a better business and a better world.
At Unilever, you can expect a unique career and an equal and flexible working environment. There is no ‘one size fits all'. But everything you need to shape your own future.
Customer Strategy & Planning Lead Foods Germany (d/f/m)
JOB PURPOSE
Find your purpose at Unilever. The Customer Strategy & Planning (CSP) Lead (d/f/m) plays a crucial role in driving brand penetration and profitable sales volume with customers. This position is responsible for ensuring that marketing plans align with channel, customer, and shopper needs to maximize benefits for both Unilever and its customers. The CSP Lead focuses on trade marketing efficiency and effectiveness while continually seeking growth opportunities. portunities.
WHAT WILL YOUR MAIN RESPONSIBILITIES BE
Lead in Market Plan execution (Aligned to BU Strategy) & Dynamic Resource Allocation
* Localises Category Growth Strategy
* Executes strategically aligned Commercial Plan in Market
o Decides Channel/Customer Prioritisation in Market and deploys Budget accordingly
* Leads Core Capabilities and objective customer engagement (Catman /Shopper / NRM)
* D4C/D4R: executes locally AND integrates Channel & Customer upstream into BU
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